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Keywords and where to place them

Content is king when it comes to your website marketing and search engine strategy and it is very important to place relevant keywords into relevant contant. By using relevant content which is published frequently you can send your website to the top of search engine results. It is good to know that something as simple as content can get one ranked.

Keywords are used in meta data, of course, but they are also part of the way that search engines determine how relevant your website is for those searching for information. Try to use keywords naturally in the content because ultimately it will be humans reading what you write. One way is to write naturally, not thinking about keywords, and then go back and place keywords as naturally as you can.

Good places for keywords are in the headline, any headings or subheadings and in the first and last paragraphs of your content.

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